Your first job was with a business supplier.Then you moved to a not-for-profit organization.In terms of channel lengths,you've worked primarily with ____ channels.

Question

​Your first job was with a business supplier.Then you moved to a not-for-profit organization.In terms of channel lengths,you've worked primarily with ____ channels.

Quizplus · Accepted Answer

The fact that the person has worked for a business supplier and a not-for-profit organization suggests that they have worked in industries with shorter channel lengths. Business suppliers typically have shorter channels as they sell to businesses directly, while not-for-profit organizations often rely on donations and fundraising events, also indicating a closer relationship with customers/donors. Therefore, the best choice is B) Short.

​Your First Job Was with a Business Supplier

Your First Job Was with a Business Supplier