Bremer Jewelry has two locations in Illinois within 60 miles of each other and is the only jewelry store to carry the Hearts on Fire diamond jewelry line.Bremer has negotiated with Hearts on Fire to be the only retailer within a 150-mile radius of both store locations and believes that this arrangement provides a competitive advantage to the store.What type of distribution does Bremer Jewelry have with Hearts on Fire?

Question

Bremer Jewelry has two locations in Illinois within 60 miles of each other and is the only jewelry store to carry the Hearts on Fire diamond jewelry line.Bremer has negotiated with Hearts on Fire to be the only retailer within a 150-mile radius of both store locations and believes that this arrangement provides a competitive advantage to the store.What type of distribution does Bremer Jewelry have with Hearts on Fire?​

Quizplus · Accepted Answer

Bremer Jewelry has an exclusive distribution agreement with Hearts on Fire, which means that they are the only retailer within a 150-mile radius authorized to sell the Hearts on Fire product line. This type of distribution provides Bremer with a competitive advantage as they have exclusive access to a sought-after product line.

Bremer Jewelry Has Two Locations in Illinois Within 60 Miles