Telemarketing is the most frequently used form of direct marketing and provides high returns to the marketers on their expenditures.

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Telemarketing is a highly effective and frequently used form of direct marketing that can generate high returns on investment for marketers. It involves reaching out to potential customers via phone calls to promote products or services, gather information, and generate leads. However, some consumers may find it intrusive and annoying, leading to government regulations and restrictions on telemarketing activities.

Telemarketing Is the Most Frequently Used Form of Direct Marketing