People are asked to select unidentified products on the basis of available advertising copy in a(n):

Question

Quizplus · Accepted Answer

The given scenario describes a blind product test, which is a research method used to gauge consumer preferences and perceptions of unidentified products without any branding or labeling. Participants are asked to compare and select products based solely on their sensory experience, packaging, or advertising copy.

People Are Asked to Select Unidentified Products on the Basis