Which of the following types of advertising is most likely to be used in the latter part of the maturity stage and throughout the decline stage of the product lifecycle?

Question

Quizplus · Accepted Answer

Reminder advertising is most likely to be used in the latter part of the maturity stage and throughout the decline stage to keep the product in the minds of the customers and prompt them to make repeat purchases. Other forms of advertising such as informative, persuasive, and associative advertising are better suited for the introduction and growth stages of the product lifecycle.

Which of the Following Types of Advertising Is Most Likely