Compare and Contrast the Differences Between Marketing and Integrated Marketing

Compare and contrast the differences between marketing and integrated marketing communication (IMC) .​

A) ​Marketing requires the segmentation of the target market while IMC focuses on the product.
B) ​Marketing focuses on the internal aspect of the business while IMC integrates internal marketing with external variables.
C) ​Marketing takes customer needs into consideration while IMC focuses on implementing the appropriate combination of promotional mix variables.
D) ​Marketing is the development of products that fit the needs of a target market while IMC ensures that all facets of marketing work together to produce a cohesive message.
E) ​Marketing focuses on product development and selling products while IMC focuses on the relationships between the business and the marketing firms and public relations agencies that manage their products.