You work for a national fast food chain restaurant whose executives want to revamp your marketing strategies.They use a promotional strategy that allows them to showcase their foods and services as better than the myriad fast food restaurants out there.
Which type of advertising did the company use?

Question

You work for a national fast food chain restaurant whose executives want to revamp your marketing strategies.They use a promotional strategy that allows them to showcase their foods and services as better than the myriad fast food restaurants out there. ​
Which type of advertising did the company use?

Quizplus · Accepted Answer

The company is using comparative advertising, which showcases their foods and services as better than other fast food restaurants.

You Work for a National Fast Food Chain Restaurant Whose