You are the marketing manager for a state park conference center.Large conferences are booked more than one year in advance,so you can put together a calendar of scheduled events.Weekends are especially busy times.You have been charged with finding online ways that you can fill the gaps in reservations.
Required:
How would you use a recently created online method to increase business during known slow visitor times?
A)design an attractive website that lists the recreational features of the park's facilities
B)host an online auction to negotiate prices for weekday stays
C)send an e-mail offering discount prices to conference attendees
D)write a blog that posts interviews with satisfied previous visitors
E)create a short humorous online video and hope it goes viral

Question

You are the marketing manager for a state park conference center.Large conferences are booked more than one year in advance,so you can put together a calendar of scheduled events.Weekends are especially busy times.You have been charged with finding online ways that you can fill the gaps in reservations. ​
Required:
How would you use a recently created online method to increase business during known slow visitor times?​
A)​design an attractive website that lists the recreational features of the park's facilities
B)​host an online auction to negotiate prices for weekday stays
C)​send an e-mail offering discount prices to conference attendees
D)​write a blog that posts interviews with satisfied previous visitors
E)​create a short humorous online video and hope it goes viral

Quizplus · Accepted Answer

An online auction to negotiate prices for weekday stays can directly target and fill gaps in reservations during slow times by offering competitive pricing.

You Are the Marketing Manager for a State Park Conference