Most sociological and psychological studies use which unit of analysis?
A) Institution
B) Group
C) Artifact
D) Aggregate
E) Individual

Question

Quizplus · Accepted Answer

Most sociological and psychological studies focus on individuals as the unit of analysis. They study the behavior, attitudes, emotions, and cognition of individuals and how these factors are influenced by social and cultural factors. Although groups, institutions, artifacts, and aggregates can also be studied, they are often seen as secondary or intermediate units of analysis that are important for understanding individual behavior in a larger context.

Most Sociological and Psychological Studies Use Which Unit of Analysis