The primary difference between mass communication and rhetoric is that rhetorical communication has the possibility to reach many times more people.

Question

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The primary difference between mass communication and rhetoric is not the reach of the message, but rather the purpose and intent behind the communication. Mass communication is typically used to disseminate information or persuade a large audience, often through channels such as television, radio, or social media. Rhetoric, on the other hand, is the study and practice of persuasive speaking and writing, often used in small-group settings or one-on-one interactions. While rhetoric can certainly be used to reach a large audience, the primary focus is on crafting effective messages and engaging with individuals or small groups in a meaningful way, rather than simply broadcasting information to as many people as possible.

The Primary Difference Between Mass Communication and Rhetoric Is That