Split-run editions are _____.
A)magazines that publish two issues a month
B)a new ownership strategy-such as when Bertelsmann bought Random House
C)magazines that have ads that are tailored for geographic areas
D)national magazines that tailor their content for specific groups of readers
E)None of the above options is correct.

Question

Quizplus · Accepted Answer

Split-run editions are magazines that have ads that are tailored for geographic areas. This means that the same magazine is printed with different advertisements for different regions, allowing advertisers to target specific audiences with their messages.

Split-Run Editions Are _____