Through a process of ________,traditional intermediaries are being eliminated as companies question the value added by layers in the distribution channel.

Question

Quizplus · Accepted Answer

Disintermediation is the process of eliminating traditional intermediaries in the distribution channel. Companies are questioning the value added by the layers in the distribution channel and are increasingly using direct channels to reach their customers. This process of disintermediation allows companies to reduce costs and increase efficiency by bypassing intermediaries and delivering products or services directly to the end customers.

Through a Process of ________,Traditional Intermediaries Are Being Eliminated as Companies