V&E Bridal Design Shop caters to engaged couples who desire a traditional Eastern Asian wedding ceremony.The brides-to-be who shop at this store are typically Japanese,Laotian,Vietnamese,Korean,or Chinese.This retailer has used ________ to locate a market for its products.

Question

Quizplus · Accepted Answer

The retailer has used demographics to identify its target market based on the cultural background and ethnicity of the brides-to-be. Demographics refer to characteristics such as age, gender, ethnicity, income, education, and occupation.

V&E Bridal Design Shop Caters to Engaged Couples Who Desire