Which of the following statements about durable goods is true?
A)Consumers purchasing durable goods typically use habitual decision making.
B)The information search is quicker for durable goods than it is for nondurable goods.
C)Durable goods are more likely to require low-involvement decisions than perishable goods.
D)Product evaluation is more likely to take place for nondurable goods than for durable goods.
E)None of the above

Question

Quizplus · Accepted Answer

Durable goods typically involve high-involvement decisions due to their higher cost and longer lifespan, requiring more information search and evaluation compared to nondurable goods.

Which of the Following Statements About Durable Goods Is True