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Which of the Following Statements About Business Markets Is True

Question 7

Multiple Choice

Which of the following statements about business markets is true?


A) The average purchase size in business markets is much smaller than the average purchase size in the consumer market.
B) Demand for products in business markets is derived from demand for consumer products.
C) Most demand in business markets is fixed.
D) Salespeople in business markets only have to satisfy the person actually making the purchase.
E) Business markets have a broad customer base and a large number of buyers.

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