A retailer imports a container load of Sony plasma televisions from Indonesia for sale in Australia and New Zealand,selling them at a lower price than authorised Sony dealers.

Question

Quizplus · Accepted Answer

Selling products outside of authorized or intended distribution channels, such as in this case where the retailer is selling Sony televisions at a lower price than authorized dealers, falls under the category of grey market activities. While it may not be illegal, it can still harm the brand reputation and authorized dealers' business.

A Retailer Imports a Container Load of Sony Plasma Televisions