The Coca-Cola Company decides to add raspberry flavoured Coke and lemon flavoured Diet Coke to its regular product line.

Question

Quizplus · Accepted Answer

Product development involves creating new products or modifying existing ones to meet the needs and wants of a target market. The addition of raspberry flavoured Coke and lemon flavoured Diet Coke to the regular product line is an example of product development as it is introducing new flavours to an existing product line.

The Coca-Cola Company Decides to Add Raspberry Flavoured Coke and Lemon