A/n ________ consists of all the consumers who share a common need that can be satisfied by a specific good or service and who have the resources,willingness,and authority to make the exchange.
A)demand centre
B)buying centre
C)exchange location
D)mass market segment
E)market

Question

Quizplus · Accepted Answer

The definition provided in the statement clearly describes the concept of a market, which is a group of consumers with a common need for a product or service and the resources and willingness to purchase it. The other options do not accurately reflect this definition. A buying center typically includes individuals involved in the purchasing decision for a business, a demand center is not a commonly used term, an exchange location refers to physical locations where products are sold, and a mass market segment refers to a broad group of consumers with similar characteristics, but not necessarily a specific need for a particular product or service.

A/n ________ Consists of All the Consumers Who Share a Common