People who invest their political capital in an issue are called

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Policy entrepreneurs are individuals who invest their political capital in promoting a particular policy or issue. They work to create public awareness and support for their cause, and may engage in advocacy, lobbying, or other forms of political activism to achieve their goals. Agenda setters may also influence public policy, but they are typically individuals or organizations with significant power and influence in the media or government. Lobbyists work to influence policy on behalf of their clients, while media conglomerates may shape public opinion through their control of news and entertainment outlets. Trial balloons are strategies used to test public reaction to potential policy ideas before they are formally proposed.

People Who Invest Their Political Capital in an Issue Are