The plaintiff in Dunlop Pneumatic Tyre Co Ltd v Selfridge & Co Ltd [1915] AC 847 was unable to enforce the defendant's promise because:

Question

Quizplus · Accepted Answer

The plaintiff, Dunlop, could not enforce the promise because the promise was made to Dew & Co., not directly to Dunlop, indicating a lack of privity of contract. Additionally, Dunlop had not provided consideration to Selfridge, which is necessary for a contract to be enforceable.

The Plaintiff in Dunlop Pneumatic Tyre Co Ltd V Selfridge