In Freakonomics,Levitt and Dubner found that a political candidate can't win an election unless:

Question

Quizplus · Accepted Answer

Levitt and Dubner found that a political candidate can't win an election unless the electorate likes him or her. While having money and party majority can be important factors, ultimately, it is the voters who decide the outcome of an election. The candidate needs to be able to connect with voters and gain their support. Similarly, having the same beliefs as the person currently in office may not necessarily guarantee success if the electorate is looking for a change.

In Freakonomics,Levitt and Dubner Found That a Political Candidate Can't