Compared with those who had chosen among 30 different brands of jam,those who had chosen from among just 6 brands expressed
A) more pessimism.
B) more satisfaction with their choice.
C) less liking for sweet foods.
D) more learned helplessness.

Question

Quizplus · Accepted Answer

The paradox of choice suggests that too many options can lead to analysis paralysis and dissatisfaction with the choices made. Therefore, those who had to choose from 30 brands of jam might have felt overwhelmed and less satisfied with their decision compared to those who chose from just 6 brands. Thus, option B, that those who had chosen from among just 6 brands expressed more satisfaction with their choice, is the best choice.

Compared with Those Who Had Chosen Among 30 Different Brands