A general store near a national park sells rafting and camping permits. The store is creating place utility.

Question

Quizplus · Accepted Answer

By selling permits for rafting and camping in a location that is desirable for outdoor activities (i.e. near a national park), the general store is creating place utility. This refers to the value that is added to a product or service by making it available in a convenient location or context.

A General Store near a National Park Sells Rafting and Camping