Only a few dealers of Nebula Corp. ,an automobile manufacturer,are located in the New York metropolitan area.For buyers who will accept no substitute,Nebula automobiles are _____.
A)specialty products
B)convenience products
C)shopping products
D)business products

Question

Quizplus · Accepted Answer

Nebula automobiles are characterized by their limited distribution, unique features, and high price. These are all indicative of a specialty product. Convenience products are typically low-priced, widely available, and purchased frequently. Shopping products, on the other hand, usually require comparison and evaluation of features and benefits before purchasing. Finally, business products are goods or services purchased by organizations to use for business purposes, not by individual consumers.

Only a Few Dealers of Nebula Corp