Local officials in a mid-size town used ______ marketing to convince major businesses to move to the area, including advertisements that emphasized low tax rates and accessible transportation.
A) organization
B) place
C) cause
D) event

Question

Quizplus · Accepted Answer

Place marketing is used to promote a specific city or region to potential investors, residents, and visitors. In this case, the local officials are using marketing techniques to attract businesses to their town by emphasizing its favorable location and tax policies.

Local Officials in a Mid-Size Town Used ______ Marketing to Convince