A contractual arrangement under which one party grants another party the exclusive right to use a trademark or tradename is a:
A) Patent.
B) Copyright.
C) Trademark.
D) Franchise.

Question

Quizplus · Accepted Answer

A contractual arrangement in which one party grants another party the exclusive right to use a trademark or tradename is a franchise. A franchise arrangement provides the franchisee with the benefit of a well-established brand and business model, and the franchisor typically receives ongoing royalty payments in exchange for support and brand management.

A Contractual Arrangement Under Which One Party Grants Another Party