A good cover letter for a survey questionnaire has all but one of the following characteristics listed below. Which is NOT a characteristic of a good cover letter?
A) The initial questions are relatively simple, nonthreatening and easy-to-answer.
B) It is written on official letterhead
C) It promises confidentiality.
D) It clearly states the purpose of the questionnaire and the importance of the study.

Question

Quizplus · Accepted Answer

The initial questions being simple, nonthreatening, and easy-to-answer is a characteristic of the questionnaire itself, not the cover letter. The cover letter should introduce the survey, explain its purpose, ensure confidentiality, and be presented professionally, often on official letterhead.

A Good Cover Letter for a Survey Questionnaire Has All