The technique of participant observation is most associated with:
A)case study.
B)ethnography.
C)grounded theory.
D)content analysis.

Question

Quizplus · Accepted Answer

Participant observation is a research technique that involves the researcher becoming immersed in the culture or community being studied, and is most closely associated with ethnography, which is the study of the customs, beliefs, and social interactions of a particular group of people. Case study is a more focused analysis of a single individual or group, grounded theory is a method of developing and testing theories based on empirical data, and content analysis is a method of analyzing the content of various forms of communication.

The Technique of Participant Observation Is Most Associated With