A model used to understand how attitudes are changed is ___________.

Question

Quizplus · Accepted Answer

The elaboration likelihood model is a framework used to understand how attitudes are changed based on the path of information processing. It proposes that there are two routes to attitude change, the central route (where people carefully consider the information presented) and the peripheral route (where people are more influenced by superficial cues, such as the source of the information).

A Model Used to Understand How Attitudes Are Changed Is