____ is the process of continuing or increasing the allocation of resources to a course of action even though a substantial amount of feedback indicates that the choice made is wrong.
A) Satisficing
B) Risk propensity
C) Escalating commitment
D) Emotional block

Question

Quizplus · Accepted Answer

Escalating commitment is the process of continuing or increasing the allocation of resources to a course of action even though feedback indicates that the choice made is wrong. This is often due to a desire to justify previous investments, avoid admitting mistakes, or maintain a positive self-image. This behavior can lead to significant losses for individuals or organizations.

____ Is the Process of Continuing or Increasing the Allocation