____ is a medium's capacity for carrying multiple cues and providing rapid feedback.
A) Cultural context
B) Semantics
C) Meta-communication
D) Media richness

Question

Quizplus · Accepted Answer

The term "media richness" refers to a medium or channel's ability to convey multiple cues (such as verbal and nonverbal) and provide rapid feedback, which is important for effective communication. Option A, cultural context, refers to the cultural environment in which communication takes place. Option B, semantics, refers to the meaning of words and symbols. Option C, meta-communication, refers to the communication about the communication itself.

____ Is a Medium's Capacity for Carrying Multiple Cues and Providing