Merrill Lynch's financial crisis and losses tied to massive bonuses given to executives in times of recession are an example of the CEO implementing the hedonistic principle.

Question

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The hedonistic principle is focused on maximizing pleasure and minimizing pain, often through immediate gratification. Giving massive bonuses to executives during a time of financial crisis and losses can be seen as a hedonistic action as it provides immediate pleasure to those individuals, even if it ultimately harms the company and shareholders in the long run. Therefore, Merrill Lynch's situation is an example of implementing the hedonistic principle.

Merrill Lynch's Financial Crisis and Losses Tied to Massive Bonuses