A firm typically increases geographic scope by moving into new geographic arenas without altering its ________.
A) cost projections
B) price structure
C) business model
D) revenue projections

Question

Quizplus · Accepted Answer

When a firm increases its geographic scope, it is entering new markets or regions. However, the fundamental way the firm does business - its business model - remains the same. Therefore, choice C, the business model, is the best answer. A, B, and D may need to be adjusted depending on the specific market conditions, competition, and customer demand in the new geographic arena.

A Firm Typically Increases Geographic Scope by Moving into New