Effective use of the mass media in the polic-making process involves much more than getting on the evening news.

Question

Quizplus · Accepted Answer

Effective use of the mass media in the policymaking process involves a range of strategies, from carefully crafting messages and selecting the appropriate channels to building relationships with reporters and engaging with audiences through social media. Simply getting on the evening news is not enough to ensure that policymaking efforts are successful.

Effective Use of the Mass Media in the Polic-Making Process