Toyota in 2010 had to recall 4 million vehicles in North America because of sticky gas pedals. Their handling of this issue was an example of

Question

Quizplus · Accepted Answer

Toyota's handling of the issue of sticky gas pedals was an example of reputation management. The company had to address the concerns of its customers, the media, and the public, and take steps to repair the damage to its reputation. Toyota issued a series of apologies, implemented a recall and repair program, and took steps to improve its quality control processes to prevent similar issues from arising in the future. All of these actions were part of a broader strategy of reputation management, designed to repair the damage done to the company's brand and restore trust among its stakeholders.

Toyota in 2010 Had to Recall 4 Million Vehicles in North