The Okra Colada
An okra farm anticipates highly seasonal demand for their product,tender pods of okra that can be made into the new drink sensation,the okra colada.Their estimate of the demand profile appears below.This forecast is based on the demand profile of last year's drink,the tuna colada.Once everyone in the test market had actually sampled the drink,demand fell to zero.
The costs for the managerial levers appear in this table.
The base price per okra colada is $40 per unit and there is no promotion,but management is seriously considering different promotional plans.The beginning workforce level is 80 workers.
-Use the Okra Colada scenario to answer this question.What is the ideal workforce level throughout January-June?
A) 84 workers
B) 80 workers
C) 57 workers
D) 53 workers
Correct Answer:
Verified
Q56: When most of the products a firm
Q57: The capacity management approach where a firm
Q58: The pricing and promotion decisions are often
Q59: Which of the following is an approach
Q60: Supply chains can influence demand by using
A)production
Q62: Which factor favors promotion during low-demand periods?
A)High
Q63: An increase in consumption of the product
Q64: The Okra Colada
An okra farm anticipates
Q65: Which factor favors promotion during peak-demand periods?
A)Low
Q66: Average inventory
A)increases if a promotion is run
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