A ________ strategy specifies how the market will be segmented and how the product will be positioned,priced,and promoted.
A)Product Development
B)Marketing and Sales
C)Supply Chain
D)Finance

Question

Quizplus · Accepted Answer

A Marketing and Sales strategy is focused on how the product will be positioned in the market, how it will be priced, and how it will be promoted to reach its target audience, which includes segmenting the market to better target potential customers.

A ________ Strategy Specifies How the Market Will Be Segmented