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Which of the Following Will Be Most Effective in Communicating

Question 21

Multiple Choice

Which of the following will be most effective in communicating the value a firm truly places on innovation?


A) The number of times the word innovation is used in speeches
B) The number of times the word innovation is used in company brochures and marketing material
C) The extent to which research & development budgets are the first cuts during economic hardship
D) The number of patents the company holds

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