Salience refers to the importance or relevance of an issue, whether it is to an individual or to the general public. It can be influenced by various factors such as media coverage, personal experiences, and cultural values. Salient issues typically receive more attention and can drive public opinion and political actions.

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What Is Salience

Question 7

Multiple Choice

What is salience?

A) Salience refers to an issue's importance to a person or to the public in general.
B) Salience is an indication of the tendency for public opinion to favor or reject some candidates.
C) Salience is the strength of a relationship between two variables.
D) Salience is the strength of the direction of public opinion.
E) Salience is a measure of the degree to which public opinion on an issue is likely to change.

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