The ability of a product or service to reliably do what it's supposed to do and to satisfy customer expectations is called __________.
A) satisfaction
B) quality
C) assurance
D) utility
E) value

Question

Quizplus · Accepted Answer

Quality is the ability of a product or service to meet or exceed customer expectations consistently. Satisfaction refers to a customer's level of contentment with a product or service after purchase. Assurance is the level of confidence a customer has in a product or service. Utility refers to the usefulness or practicality of a product or service. Value is the perception of the benefits of a product or service in relation to its cost. While all these factors are important, quality is specifically tied to the reliability and consistency of meeting customer expectations, making it the best choice.

The Ability of a Product or Service to Reliably Do