Refer to the scenario below to answer the following questions.
International Entrepreneurs (Scenario)
Jennifer and James have formed an entrepreneurial venture to develop software for banks and other financial institutions. Their company is growing, but in looking for opportunities in the future, they decide to explore international operations.
-Jennifer and James feel that people in foreign countries will not have the skills, expertise, knowledge, or experience to write, sell, or install the software. They have a(n) __________ attitude.
A) monocentric
B) ethnocentric
C) polycentric
D) geocentric
E) multicentric

Question

Quizplus · Accepted Answer

Jennifer and James have a belief that their own country's skills, expertise, knowledge, or experience is superior to those of people in foreign countries. This indicates an ethnocentric attitude.

Refer to the Scenario Below to Answer the Following Questions