An organization that divides its sales responsibilities for pharmaceutical products into Ontario, Quebec, the Maritimes, and Western Canada is using __________ departmentalization.
A) product
B) geographical
C) process
D) customer
E) functional

Question

Quizplus · Accepted Answer

The organization is dividing its sales responsibilities based on the geographical locations in Canada, and hence it is using geographical departmentalization. Product departmentalization would be used if the organization divided its sales responsibilities based on specific pharmaceutical products. Process departmentalization would be used if the organization divided its sales responsibilities based on specific processes involved in the sales function. Customer departmentalization would be used if the organization divided its sales responsibilities based on specific types of customers. Functional departmentalization would be used if the organization divided its sales responsibilities based on specific functions such as marketing, sales, and finance.

An Organization That Divides Its Sales Responsibilities for Pharmaceutical Products