Which of the following can cost a company developing a new product a great deal of money?
A)Making decisions under extreme time pressure.
B)Failure to be first to market with a promising new product.
C)Guessing what the customer needs.
D)Determining whether the new product will sell at a profit.

Question

Quizplus · Accepted Answer

Failure to be first to market with a promising new product can cost a company a great deal of money because it can give competitors an advantage in terms of market share and brand recognition.

Which of the Following Can Cost a Company Developing a New