This Hour Has 22 Minutes and Maclean's are both examples of ________,specific media within each general media type.
Correct Answer:
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Q79: An ad for a new convection oven
Q80: Advertisements built around dream themes are using
Q81: The Internet,direct mail,magazines,and radio all offer advertisers
Q82: One way to measure the _ effects
Q83: Scheduling ads unevenly,which is called _,builds awareness
Q85: When a media planner determines whether an
Q86: What is a hot issue facing today's
Q87: You are looking to advertise your new
Q88: For many years,_ have dominated the media
Q89: The media planner must balance media costs
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