Moral appeals are directed to the audience's sense of what is "right" and ________.
Correct Answer:
Verified
Q73: Marketing communicators must be good at _
Q74: As effective communicators we know that the
Q75: Marketers using humour in their messages claim
Q76: The communicator must decide whether or not
Q77: To communicate effectively,a marketing communicator must _
Q79: In the model of buyer-readiness stages,the first
Q80: A message showing a product's quality,economy,value,or performance
Q81: Creating word-of-mouth campaigns by cultivating opinion leaders
Q82: Communication through the mail is categorized as
Q83: Nonpersonal communication channels include major media,_,and events.
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