Guided by marketing strategy,the company designs a marketing mix made up of factors under its control: product,price,place,and promotion.

Name: Guided by marketing strategy,the company designs a marketing mix made up of factors under its control: product,price,place,and promotion.
Brand: Quizplus
Rating: 4.8 (45 reviews)

Question

Quizplus · Accepted Answer

This statement is true. A company's marketing strategy will inform the development of its marketing mix, which includes the controllable factors of product, price, place, and promotion.

Guided by Marketing Strategy,the Company Designs a Marketing Mix Made