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Experiential Merchandising,solutions Selling,and Retailer Co-Branding Are Tactics Used by Retailers

Question 25

Multiple Choice

Experiential merchandising,solutions selling,and retailer co-branding are tactics used by retailers to _____.


A) enhance customer satisfaction
B) reduce cognitive dissonance
C) persuade shoppers to spend more time shopping
D) increase scrambled merchandising opportunities

Correct Answer:

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