A 50 percent markup at retail is equivalent to a 100 percent markup at cost.

Name: A 50 percent markup at retail is equivalent to a 100 percent markup at cost.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

This is true. To calculate the markup at cost, you divide the markup at retail by 2. For example, if a product retails for $120 with a 50% markup, the cost would be $80 ($120/1.5). The markup at cost would then be $40, which is equal to a 100% markup on the cost of $80 ($40/$80).

A 50 Percent Markup at Retail Is Equivalent to a 100