The purchase of out-of-season goods,manufacturer overruns,or cancelled orders by a closeout retailer illustrates ________.
A) inspection buying
B) channel power
C) opportunistic buying
D) scrambled merchandising

Question

Quizplus · Accepted Answer

The purchase of out-of-season goods, manufacturer overruns, or cancelled orders by a closeout retailer illustrates opportunistic buying. This is when a retailer takes advantage of a buying opportunity that arises unexpectedly, such as in the case of overruns, manufacturer cancellations, or out-of-season goods. It allows the retailer to buy goods at a lower price and offer them at a discount to customers, increasing their profit margins.

The Purchase of Out-Of-Season Goods,manufacturer Overruns,or Cancelled Orders by a Closeout