A retailer with a relatively large trading area and higher than average profitability is most likely to have which type of store location?
A)saturated
B)understored
C)overstored
D)oversaturated

Question

Quizplus · Accepted Answer

An understored location indicates that there is a high potential for sales due to lower competition in the area. This, along with higher than average profitability, suggests that the retailer has a strong market presence in their trading area.

A Retailer with a Relatively Large Trading Area and Higher